All products, services, or links mentioned on my website are for products and services that I have personally used and/or recommend. Some of the links are affiliate links. This means if you click on an affiliate link and purchase an item, I may receive an affiliate commission at no extra cost to you. All opinions remain my own.
If you’re like me, life gets in the way when you’re trying to keep a consistent social media and blogging schedule for your vacation rental. I’ll give you a little help with some post ideas and I’ve also included a template for when to publish your social media and blog posts.
Being consistent with your posts is important to keep your guests interested in your area.
The subscribers who are truly interested in your vacation destination will be expecting ideas for planning their vacation.
If you aren’t providing the content your guests need to plan their vacation, they will search for it somewhere else. I guarantee it!
Creating informative and useful social media and blog posts will give you credibility with your guests. Whether you realize it or not, they view you as an expert source for your destination.
Blogging about your area isn’t all that difficult.
You’ve purchased a vacation rental there, so you surely have researched the area and visited many times. Just write about what you know.
Allow approximately 1 hour per blog post. That may seem like a lot, but to be successful you’ll need to optimize your post for keywords, organize some photos and write up the content.
Writing your blog posts will get faster the more you do it.
I mentioned gathering photos. Take your camera with you the next time you visit – or your cell phone probably takes awesome pictures, too.
Take photos of restaurants, businesses, landmarks, historical places and scenery from around the area.
You can use those photos in your blog posts and to create cover images for your posts and for social media.
This article has additional ideas for social media and blog posts:
9 Non-Salesy Vacation Rental Facebook Posts
Check out my vacation rental Facebook page for ideas on how to use your own photos for social media.
Search the blog page for templates you can use each month.
May Vacation Rental Blog & Social Media Calendar
June Vacation Rental Blog & Social Media Calendar
July Vacation Rental Blog & Social Media Calendar
August Vacation Rental Blog & Social Media Calendar
September Vacation Rental Blog & Social Media Calendar
October Vacation Rental Blog & Social Media Calendar
November Vacation Rental Blog & Social Media Calendar
December Vacation Rental Blog & Social Media Calendar
You can also take a look at my Tools & Resources section.
The Vacation Rental Business Toolkit has all the worksheets you need to plan out your blog posts, social media posts, newsletters and lots more!
You’ll learn unique marketing strategies for social media that will generate more revenue for your business.
Social Media Marketing Bootcamp is a self-paced, 5-Part course designed exclusively for vacation rental owners. The content will be specific to the vacation rental industry, and you’ll have access to exclusive content, worksheets, and questions/answers as you move through the course.
Learn more about how to effectively market your vacation rental on social media, in my Facebook & Instagram Course Exclusively for Vacation Rental Hosts.
Here are some of the topics included in the Social Media Marketing Bootcamp Course:
Take the quiz to find out how the Social Media Marketing Bootcamp course will help your vacation rental business.
After taking the quiz, you’ll see a personalized report explaining whether you’re a good candidate for the course.
You don’t want to miss any of my weekly vacation rental management and marketing tips! You’ll also get my FREE Download – 9 Steps to Preparing Your Vacation Rental Business to #BookDirect!
Would you like to take Direct Bookings for your vacation rental, but you don’t know where to start? Evaluate where you are and what steps you need to take to gain back control of your vacation rental business. It’s not as hard as you might think.
Learn what Trendy Hospitality is all about. And learn more about me and why I have such a passion for vacation rental management and marketing.
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All products, services or links mentioned on my website are for products and services that I have personally used. Some of the links are affiliate links. This means if you click on an affiliate link and purchase an item, I may receive an affiliate commission at no extra cost to you. All opinions remain my own.
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